The Global Matcha Powder for Baking Market was valued at USD 210.7 Million in 2024 and is projected to reach USD 385.4 Million by 2032, growing at a Compound Annual Growth Rate (CAGR) of 7.8% during the forecast period (2024-2032). This vibrant growth stems from surging consumer demand for natural food ingredients, the global popularity of Japanese culinary traditions, and the recognized health benefits of matcha.
As artisanal baking and premium ingredients gain mainstream traction, matcha powder has transitioned from niche ingredient to mainstream baking staple. This report profiles the Top 10 Companies in the Matcha Powder for Baking Industry – from century-old Japanese tea masters to innovative Western brands – each bringing unique expertise to this flourishing market.
🔟 1. Aiya America
Headquarters: Greenwood Village, Colorado, USA
Key Offering: Bakery-Grade Matcha Powder
With 135 years of tea mastery, Aiya operates the largest matcha production facility outside Japan. Their baking-specific formulations are engineered for optimal color retention and flavor balance in baked goods.
Technical Advantages:
- Patent-pending micronization process ensures even distribution
- Consistent 600-800 particle size for uniform baking results
- Special antioxidant retention technology
Download FREE Sample Report: Matcha Powder for Baking Market – View in Detailed Research Report
9️⃣ 2. Marukyu Koyamaen
Headquarters: Kyoto, Japan
Key Offering: Premium Baking Blends
This 320-year-old Kyoto tea house supplies matcha to Japan’s Imperial Household. Their baking-grade powders are formulated specifically for different pastry applications.
Technical Advantages:
- Variable amino acid profiles for flavor customization
- Special heat-stable formulations (up to 200°C)
- Custom grind sizes from 5-20 microns
8️⃣ 3. DoMatcha
Headquarters: Vancouver, Canada
Key Offering: Organic Baking Solutions
DoMatcha bridges Japanese tradition with Western baking needs through its certified organic, baking-optimized matcha powders.
Technical Advantages:
- Proprietary blending technology reduces bitterness
- Enhanced solubility prevents clumping in batters
- Consistent color measurement (L* value 28-32)
7️⃣ 4. Ito En, Ltd.
Headquarters: Tokyo, Japan
Key Offering: Industrial Matcha Systems
Japan’s beverage giant provides technical matcha solutions for major bakeries, offering formulations that maintain quality through industrial processing.
Technical Advantages:
- Customizable EGCG content (30-60mg/g)
- Moisture-controlled packaging extends shelf life
- Particle engineering for specific bakery applications
Download FREE Sample Report: Matcha Powder for Baking Market – View in Detailed Research Report
6️⃣ 5. Encha Organic Matcha
Headquarters: San Diego, California, USA
Key Offering: Chef’s Formulations
This vertically integrated company controls production from leaf to package, offering baking-grade matcha with exceptional thermal stability.
Technical Advantages:
- 40-day shade growth enhances L-theanine content
- Low-temperature stone grinding preserves nutrients
- Color stability maintained through baking processes
5️⃣ 6. Grace & Green
Headquarters: London, UK
Key Offering: European Bakery Blends
Specializing in European pastry applications, Grace & Green offers matcha tailored to continental baking techniques and palates.
Technical Advantages:
- pH-balanced for use with European leavening agents
- Optimized for butter-based recipes
- Reduced astringency for delicate pastries
4️⃣ 7. Midori Spring
Headquarters: Kyoto, Japan
Key Offering: Industrial Concentrates
This innovator developed water- and oil-soluble matcha concentrates that provide consistent results at lower usage rates.
Technical Advantages:
- 5:1 concentration reduces formulation costs
- Standardized polyphenol content
- Customizable caffeine levels (1-3%)
3️⃣ 8. Matchaful
Headquarters: New York, USA
Key Offering: Artisanal Baking Matcha
Catering to premium bakeries, Matchaful offers batch-specific, single-origin matcha with custom milling for specialized applications.
Technical Advantages:
- Blockchain-tracked from farm to bakery
- Seasonal harvest specialization
- Micro-lot availability for signature products
2️⃣ 9. Ujido
Headquarters: Dallas, Texas, USA
Key Offering: Foodservice Solutions
Ujido supplies standardized baking-grade matcha to over 3,000 commercial bakeries across North America with rigorous quality controls.
Technical Advantages:
- Moisture-barrier packaging
- Bulk to retail sizing options
- Technical baking support services
1️⃣ 10. Jade Leaf Organic
Headquarters: San Diego, California, USA
Key Offering: Home Baking Systems
Focusing on the home baking boom, Jade Leaf offers pre-measured matcha sets with recipe-specific formulations.
Technical Advantages:
- Precision-dosed single-use packets
- Recipe development partnerships
- Extended shelf-life packaging
Get Full Report Here: Matcha Powder for Baking Market – View in Detailed Research Report
🍵 Market Outlook: The Future of Matcha in Baking
The matcha powder baking market is evolving beyond basic ingredients to sophisticated, application-specific solutions. As consumer demand grows, manufacturers are innovating with functional enhancements and sustainable production methods.
📈 Emerging Industry Trends:
- Cold-process matcha retaining maximum nutrients
- Water-soluble formats for industrial applications
- Blockchain-enabled traceability systems
- Application-specific blends (cookies vs. cakes)
- Regenerative organic certification gaining importance
Get Full Report Here: Matcha Powder for Baking Market – View in Detailed Research Report
The featured companies represent the vanguard of matcha innovation, transforming how this ancient ingredient elevates modern baking worldwide.
