The Global Buttercream Frosting Market was valued at USD 2.85 Billion in 2023 and is projected to reach USD 4.01 Billion by 2030, growing at a Compound Annual Growth Rate (CAGR) of 4.9% during the forecast period (2024–2030). This growth is being driven by increasing bakery product consumption, rising demand for customized and premium cakes, and the accelerating adoption of clean-label and natural ingredient solutions across commercial bakeries and foodservice sectors.
As the baking industry transforms toward artisanal creations and health-conscious offerings, the spotlight is on the key frosting suppliers who are driving innovation, taste, and sustainable production pathways. In this blog, we profile the Top 10 Companies in the Buttercream Frosting Industry—a mix of food majors, specialty ingredient providers, and artisanal pioneers shaping the future of global bakery decoration.
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🔟 1. Rich Products Corporation
Headquarters: Buffalo, New York, USA
Key Offering: Rich’s® Bettercreme®, On-Top® Premium Dessert Decorations
Rich Products is a global leader in the food industry, offering a wide range of buttercream and buttercream-alternative frostings. Their products are renowned for consistency, freeze-thaw stability, and versatility, serving in-store bakeries, supermarkets, and large-scale food manufacturers worldwide.
Innovation Initiatives:
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Development of non-dairy and plant-based frosting alternatives
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Focus on extended shelf-life and operational efficiency for bakeries
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Global supply chain ensuring consistent quality and availability
9️⃣ 2. CSM Bakery Solutions
Headquarters: Atlanta, Georgia, USA (Global Operations)
Key Offering: Cremica Frostings, Bakery Crafts Decorations
CSM Bakery Solutions is a leading supplier of bakery ingredients, including a comprehensive portfolio of buttercream icings, fillings, and glazes. They provide solutions tailored for industrial bakeries, foodservice operators, and retail baking outlets, emphasizing convenience and quality.
Innovation Initiatives:
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Investment in clean-label formulations
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Customized frosting solutions for specific regional tastes
8️⃣ 3. Wilton Industries, Inc.
Headquarters: Naperville, Illinois, USA
Key Offering: Wilton Decorating Icing, Ready-to-Use Frosting, Color Mist
Wilton is a household name in cake decorating, providing a vast array of buttercream frostings, color gels, and decorating tools primarily targeting the hobbyist and home baker market. Their products are known for user-friendliness and vibrant colors.
Innovation Initiatives:
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Expansion into pre-colored, ready-to-use buttercream tubes
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Online tutorials and community engagement to drive DIY baking trends
7️⃣ 4. Dawn Food Products, Inc.
Headquarters: Jackson, Michigan, USA
Key Offering: Dawn Premium Icings, Glazes, and Fillings
Dawn Food Products is a major global manufacturer and distributor of bakery ingredients. Their frosting portfolio includes a variety of buttercreams, from classic American buttercream to more stable variants for commercial use, serving bakeries of all sizes.
Innovation Initiatives:
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Development of “clean-label” icings with simpler ingredient lists
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Sustainability focus on reducing food waste through improved product stability
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Buttercream Frosting Market – View in Detailed Research Report
6️⃣ 5. Pinnacle Foods Group (Conagra Brands)
Headquarters: Chicago, Illinois, USA
Key Offering: Duncan Hines Creamy Homestyle Frosting
Following its acquisition by Conagra Brands, Pinnacle Foods continues to be a dominant player in the retail frosting segment through its iconic Duncan Hines brand. Their shelf-stable, ready-to-spread buttercream frostings are a staple in supermarkets across North America and beyond.
Innovation Initiatives:
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Introduction of new flavors aligned with consumer taste trends
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Packaging innovations for improved convenience and freshness
5️⃣ 6. Lawrence Foods, Inc.
Headquarters: Elk Grove Village, Illinois, USA
Key Offering: Custom Buttercream Icings, Variegates, and Fillings
Lawrence Foods specializes in manufacturing custom icings, fillings, and glazes for the baking industry. They are known for their ability to create proprietary buttercream formulations for large bakery chains and food manufacturers, focusing on unique textures and flavors.
Innovation Initiatives:
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Expertise in creating allergen-friendly and vegan frosting options
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Investment in R&D for flavor technology and texture modification
4️⃣ 7. Macphie Limited
Headquarters: Glenbervie, Scotland, UK
Key Offering: Macphie Glisten Icing, Decorate Plus
Macphie is a leading European manufacturer of food ingredients with a strong portfolio in bakery decoratives. Their buttercream-style products are designed for stability and performance in both manual and automated bakery environments, serving the UK and international markets.
Innovation Initiatives:
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Focus on sustainable sourcing of raw materials
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Development of reduced-sugar and health-positioned offerings
3️⃣ 8. General Mills (Betty Crocker)
Headquarters: Minneapolis, Minnesota, USA
Key Offering: Betty Crocker™ Rich & Creamy Frosting
General Mills, through its Betty Crocker brand, is one of the most recognized names in the home baking category. Their buttercream frosting products are formulated for ease of use, consistent quality, and wide flavor variety, targeting the consumer market.
Innovation Initiatives:
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Portfolio expansion to include natural color and flavor options
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Digital marketing campaigns to inspire home baking creativity
2️⃣ 9. Dixie’s Icing
Headquarters: Pelham, Alabama, USA
Key Offering: Pre-Made Decorator Icing, Buttercream Bases
Dixie’s Icing is a key supplier to professional cake decorators and bakeries across the United States. They are known for their high-quality, consistent pre-made buttercream that saves time without compromising on taste or performance for intricate decorating work.
Innovation Initiatives:
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Specialization in heat-stable formulations for warm climates
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Direct-to-bakery model ensuring product freshness
1️⃣ 10. Real Good Food Company (Renshaw)
Headquarters: Liverpool, United Kingdom
Key Offering: Renshaw Ready-to-Roll Icing, Sugarpaste, Buttercream
The Real Good Food Company, operating under its Renshaw brand, is a major player in the European baking ingredients market. They offer a range of buttercreams and ready-to-use icings popular among both home bakers and small-scale commercial bakeries for their quality and ease of use.
Innovation Initiatives:
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Development of natural and vegan-friendly decorating products
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Strong focus on the craft and hobbyist baking segment
Get Full Report Here:
Buttercream Frosting Market – View in Detailed Research Report
🎂 Outlook: The Future of Buttercream Frosting Is Flavorful and Functional
The buttercream frosting market is undergoing a dynamic shift. While traditional sugar-and-butter formulations still dominate in volume, the industry is investing significantly in health-conscious alternatives, flavor innovations, and functional improvements for commercial bakers.
📈 Key Trends Shaping the Market:
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Rapid expansion of plant-based and dairy-free buttercream options
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Consumer push for clean-label ingredients and reduced sugar content
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Customization and personalization in flavors and colors for special occasions
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Baker-manufacturer partnerships for exclusive product development
The companies listed above are not only sweetening bakery products globally—they’re pioneering the next wave of taste and texture innovation in the world of baked goods.
Get Full Report Here:
Buttercream Frosting Market – View in Detailed Research Report
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