The Global Natural Carotenoids Market was valued at USD 858.1 Million in 2022 and is projected to reach USD 1080.7 Million by 2029, growing at a Compound Annual Growth Rate (CAGR) of 3.3% during the forecast period. This growth is propelled by rising consumer demand for natural ingredients, increased application in functional foods and dietary supplements, and the expanding use of carotenoids in animal feed and pharmaceuticals.

As the global industry shifts towards clean-label products and natural health solutions, the focus intensifies on the key producers who are driving innovation, quality, and sustainable sourcing. In this blog, we profile the Top 10 Companies in the Natural Carotenoids Industry—a blend of biotechnology innovators, ingredient specialists, and nutritional solution providers shaping the vibrant future of natural colors and nutrients.

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🔟 1. DSM-Firmenich

Headquarters: Kaiseraugst, Switzerland
Key Offering: Beta-carotene, Capsanthin, Lutein, Lycopene, Astaxanthin

DSM-Firmenich is a global leader in health, nutrition, and beauty, offering a comprehensive portfolio of natural carotenoids for food, feed, and supplement applications. Their solutions are integral to product coloration and delivering proven health benefits, backed by extensive research and development.

Innovation and Sustainability Initiatives:

• Investment in fermentation-based production for sustainable carotenoid sourcing

• Commitment to science-backed health claims and product efficacy

• Focus on reducing environmental footprint across the supply chain

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9️⃣ 2. BASF SE

Headquarters: Ludwigshafen, Germany
Key Offering: Lucarotin® (Beta-carotene), LycoVit® (Lycopene), other vitamin A precursors

BASF is a major player in the carotenoids market, particularly known for its synthetic and nature-identical solutions that serve the food, feed, and pharmaceutical industries. Their products are critical for addressing vitamin A deficiency and providing stable colorant solutions.

Innovation and Sustainability Initiatives:

• Development of advanced formulations for improved stability and bioavailability

• Strong focus on animal nutrition to enhance livestock health and product quality

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8️⃣ 3. Kemin Industries

Headquarters: Des Moines, Iowa, USA
Key Offering: FloraGLO® Lutein, ZeaONE® Zeaxanthin, Beta-carotene

Kemin Industries is a trusted global ingredient manufacturer specializing in nutritional solutions derived from natural sources. Their human nutrition division is renowned for high-quality lutein and zeaxanthin products that support eye and cognitive health.

Innovation and Sustainability Initiatives:

• Pioneering research in eye health nutrients

• Sustainable sourcing and manufacturing practices under the “Science Behind the Promise” ethos

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7️⃣ 4. Chr. Hansen Holding A/S (now part of DSM-Firmenich)

Headquarters: Hørsholm, Denmark
Key Offering: Natural color blends, carotenoid-based solutions for dairy and beverages

Chr. Hansen, now integrated into DSM-Firmenich, has a long-standing reputation for microbial and enzymatic solutions, including natural colors. Their carotenoid offerings are essential for providing vibrant, stable colors in a wide range of food and beverage products, meeting the demand for clean labels.

Innovation and Sustainability Initiatives:

• Leading expertise in fermentation technology for natural ingredient production

• Strong commitment to sustainability goals and reducing food waste

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6️⃣ 5. Döhler GmbH

Headquarters: Darmstadt, Germany
Key Offering: Natural color systems, carotenoid extracts, customized ingredient solutions

Döhler is a leading global producer of natural ingredients, integrated systems, and technology solutions for the food, beverage, and nutrition industries. They offer a wide array of natural carotenoid-based colors and health ingredients tailored to specific customer applications.

Innovation and Sustainability Initiatives:

• “Natural Excellence” approach to creating clean-label solutions

• Extensive global footprint ensuring supply chain resilience and local support

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5️⃣ 6. Chenguang Biotech Group Co., Ltd.

Headquarters: Handan, Hebei, China
Key Offering: Paprika oleoresin (capsanthin), Beta-carotene, Lutein

Chenguang Biotech is one of the world’s largest producers of plant extracts, including a significant portfolio of natural carotenoids. They specialize in the extraction and purification of pigments from natural sources like marigold flowers and paprika.

Innovation and Sustainability Initiatives:

• Vertically integrated operations from cultivation to final product

• Focus on R&D to improve extraction yields and product purity

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4️⃣ 7. DDW, The Color House

Headquarters: Louisville, Kentucky, USA
Key Offering: Annatto extracts (Bixin, Norbixin), Turmeric oleoresin, other natural colors

DDW specializes in providing natural colors derived from agricultural sources. While renowned for annatto, their expertise extends to a range of coloring foods and extracts that serve the food and beverage industry globally, offering alternatives to synthetic dyes.

Innovation and Sustainability Initiatives:

• Expertise in color-delivery systems for various food matrices

• Commitment to traceability and sustainable sourcing partnerships

Download FREE Sample Report: Natural Carotenoids Market – View in Detailed Research Report

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3️⃣ 8. Cyanotech Corporation

Headquarters: Kailua Kona, Hawaii, USA
Key Offering: BioAstin® Natural Astaxanthin, Hawaiian Spirulina

Cyanotech is a pioneer in microalgae-based nutrition, cultivating Spirulina and Haematococcus pluvialis in its Hawaiian facilities. The company is a leading global producer of natural astaxanthin, one of the most potent antioxidant carotenoids.

Innovation and Sustainability Initiatives:

• Utilization of pristine ocean water and sunlight for sustainable cultivation

• Focus on high-purity, bioactive ingredients for the nutraceutical market

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2️⃣ 9. ExcelVite Sdn. Bhd.

Headquarters: Ipoh, Perak, Malaysia
Key Offering: EVTene® (Natural Palm Carotenoid Complex), Natural Mixed Carotenoids

ExcelVite is a specialized producer of natural phytonutrients, particularly tocopherols, tocotrienols, and carotenoids derived from sustainable Malaysian palm oil. Their patented extraction process yields a unique, broad-spectrum carotenoid complex.

Innovation and Sustainability Initiatives:

• Pioneer in palm fruit-based carotenoid extraction

• Commitment to RSPO (Roundtable on Sustainable Palm Oil) certified sustainable sourcing

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1️⃣ 10. Allied Biotech Corporation

Headquarters: Tainan, Taiwan
Key Offering: Beta-carotene, Lutein, Lycopene, Astaxanthin, Canthaxanthin

Allied Biotech is a global manufacturer of natural colors and nutrients, specializing in both synthetic and natural carotenoids. The company serves the food, feed, cosmetic, and pharmaceutical industries with a diverse product portfolio and strong technical support.

Innovation and Sustainability Initiatives:

• Investment in biotechnological production methods like fermentation

• Global regulatory expertise to support market access for customers

Get Full Report Here: Natural Carotenoids Market – View in Detailed Research Report

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🌈 Outlook: The Future of Natural Carotenoids Is Vibrant and Multifunctional

The natural carotenoids market is experiencing a dynamic evolution. While their traditional role as colorants remains vital, the industry is increasingly valuing their health-promoting properties, driving innovation in nutraceuticals, functional foods, and personalized nutrition.

📈 Key Trends Shaping the Market:

• Growing consumer preference for clean-label and natural ingredients over synthetic alternatives

• Rising demand for plant-based and vegan products, where natural colors are essential

• Expansion of applications in aquafeed to enhance the flesh color of farmed fish like salmon

• Increased research and product development focused on the health benefits of specific carotenoids like astaxanthin and lutein

Get Full Report Here: Natural Carotenoids Market – View in Detailed Research Report

The companies listed above are not only providing color to our world—they’re at the forefront of delivering science-backed wellness through nature’s own pigments.