Segment Analysis of Adhesive for Flexible Packaging Market: Products, Applications, and End-Users

In Business Insights
October 07, 2025

Global Adhesive for Flexible Packaging market size was valued at USD 8.2 billion in 2024. The market is projected to grow from USD 8.7 billion in 2025 to USD 12.4 billion by 2032, exhibiting a CAGR of 5.8% during the forecast period.

Adhesive for Flexible Packaging are specialized bonding agents formulated to join various layers of flexible packaging materials such as films, foils, and papers. These adhesives must provide strong bonds while maintaining flexibility, resistance to moisture, heat, and chemicals, and compliance with food safety regulations. Due to their critical role in packaging integrity and performance, they have found widespread applications across food packaging, medical packaging, industrial packaging, and other sectors.

The market for adhesives in flexible packaging, while mature, continues to demonstrate robust growth driven by rising demand for convenient, lightweight, and sustainable packaging solutions. Demand is being propelled by the expansion of the food and beverage industry, increasing healthcare needs, e-commerce growth, and the ongoing shift toward flexible packaging formats over rigid alternatives.

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Segmentation by Product Type

The Adhesive for Flexible Packaging market can be divided into three key product categories based on chemistry and formulation:

1. Solvent-Based Adhesives

Solvent-based adhesives are formulations where the adhesive components are dissolved in an organic solvent. They are known for their strong initial tack, high bond strength, and excellent resistance to heat and chemicals. After application, the solvent evaporates, leaving a strong adhesive bond.

  • Market Insight: Solvent-based adhesives continue to hold a significant market share, particularly in applications requiring high performance and durability, such as industrial packaging and certain laminated food pouches. However, the market is gradually shifting toward more environmentally friendly options due to stringent VOC (Volatile Organic Compound) regulations and growing sustainability concerns.

  • Trend: Manufacturers in regions with less stringent environmental regulations, particularly in parts of Asia-Pacific and South America, still procure solvent-based adhesives for cost-sensitive applications where performance outweighs environmental considerations.

2. Solvent-free Adhesives

Solvent-free adhesives, primarily including 100% solids formulations and polyurethane reactive (PUR) adhesives, contain no volatile solvents. They are typically applied as hot melts or as multi-component systems that cure upon mixing. Their main appeal lies in their environmental profile, as they emit negligible VOCs.

  • Market Insight: Demand for solvent-free adhesives is rising sharply, driven by stringent environmental regulations in North America and Europe and a growing corporate focus on sustainability. PUR adhesives, in particular, are gaining traction due to their exceptional bond strength, resistance to moisture and chemicals, and suitability for demanding applications like retort pouches.

  • Trend: With brands and converters increasingly committing to sustainable packaging goals, solvent-free adhesives are increasingly viewed as the future standard for high-performance flexible packaging, especially in food and medical applications.

3. Water-Based Adhesives

Water-based adhesives use water as a carrier instead of organic solvents. They are emulsified systems that form a bond as the water evaporates or is absorbed by the substrate. These adhesives are favored for their low toxicity, ease of use, and compliance with food contact regulations.

  • Market Insight: Water-based adhesives are the largest product segment by volume. They are particularly dominant in high-volume food packaging applications, such as snack bags, confectionery wraps, and dry food pouches, where cost-effectiveness and regulatory compliance are paramount.

  • Trend: Continuous innovation is improving the performance of water-based adhesives, expanding their use into more demanding applications. Developments in polymer technology are enhancing their resistance to heat and moisture, challenging the dominance of solvent-based systems in some areas.

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Segmentation by Application

Applications define the performance requirements and formulation specifics of adhesives for flexible packaging. Each sector leverages the adhesive’s properties—bond strength, flexibility, chemical resistance, and compliance—to meet critical packaging needs.

1. Food Packaging

The food packaging industry is the largest consumer of adhesives for flexible packaging. These adhesives are indispensable for constructing pouches, bags, lidding films, and laminated structures that protect food from moisture, oxygen, and contaminants.

  • Insight: Adhesives must comply with stringent global food contact regulations (e.g., FDA, EU). The rise of high-performance packaging formats, such as retort pouches for ready-to-eat meals and stand-up pouches for snacks, demands adhesives that can withstand sterilization processes and maintain integrity throughout the supply chain.

  • Trend: The ongoing growth of convenience food consumption, coupled with the shift from rigid to flexible packaging to reduce material usage and waste, is directly boosting demand. Sustainability is a key driver, with brands seeking adhesives that enable recyclable or compostable packaging structures.

2. Medical Packaging

In medical device and pharmaceutical packaging, adhesives are used to create sterile barrier pouches, lid films, and multi-layer laminates. These applications require ultra-high purity, reliability, and often the ability to undergo sterilization (e.g., gamma radiation, ethylene oxide).

  • Insight: Medical packaging adhesives represent a high-value segment. Failure is not an option, as it can compromise sterility and patient safety. Adhesives must exhibit excellent bond strength and integrity while being inert to prevent interactions with sensitive medical devices or pharmaceuticals.

  • Trend: As the global healthcare burden increases and medical device innovation accelerates, the demand for reliable, high-performance medical packaging is growing. This is expanding the role of specialized solvent-free and high-purity water-based adhesives in this segment.

3. Industrial Packaging

The industrial sector employs adhesives for flexible packaging of chemicals, fertilizers, agricultural products, and other non-food items. These applications often require resistance to harsh chemicals, abrasion, and extreme environmental conditions.

  • Insight: Industrial applications form a stable and demanding customer base. Solvent-based adhesives have traditionally dominated here due to their superior chemical resistance and durability. However, there is a growing push to adopt high-performance solvent-free alternatives to meet corporate sustainability targets.

  • Trend: The growth of e-commerce has increased demand for durable flexible packaging for industrial parts and goods, further supporting this segment. Packaging for agrochemicals is also a significant driver, particularly in emerging economies.

4. Others

This segment includes a diverse range of applications such as personal care product packaging, pet food packaging, and specialty bags. The requirements vary widely but often include aesthetic properties like clarity and resistance to oils and fragrances.

  • Insight: While smaller than food or medical packaging, this segment is highly dynamic and innovation-driven. The personal care industry, for example, demands adhesives that can bond exotic films and maintain package integrity despite the presence of oils and alcohols.

  • Trend: The premiumization of pet food and the growth of the organic personal care market are creating new opportunities for high-quality flexible packaging, driving demand for specialized adhesive solutions in this “others” category.

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Segmentation by End-User

1. Food & Beverage Manufacturers

Food and beverage companies are the largest end-user group for flexible packaging adhesives. They rely on converters and packaging suppliers to provide laminated structures that ensure product safety, extend shelf life, and enhance brand appeal on the shelf.

  • Insight: As consumer demand for convenience, freshness, and sustainability grows, food manufacturers are driving innovation in packaging formats. This, in turn, pushes adhesive manufacturers to develop new formulations that meet evolving performance and regulatory standards.

  • Trend: Large multinational food corporations are setting ambitious sustainability targets, directly influencing their choice of packaging materials and the adhesives used therein. This is accelerating the adoption of solvent-free and water-based adhesive technologies.

2. Pharmaceutical & Medical Device Companies

Pharmaceutical manufacturers and medical device OEMs are critical end-users. They require packaging that guarantees the sterility, stability, and efficacy of their products from manufacture to end-use.

  • Insight: The stringent regulatory environment governing pharmaceuticals and medical devices makes adhesive selection a critical part of the validation process. Any change in adhesive formulation requires extensive testing and re-validation, creating a high barrier to entry but also fostering long-term supplier relationships.

  • Trend: The growth of biologics and complex drug formulations is increasing the need for advanced packaging solutions, which relies on high-performance, reliable adhesives. The rise of contract packaging organizations (CPOs) in this sector is also shaping demand patterns.

3. Industrial Goods Producers

Companies manufacturing chemicals, agricultural products, hardware, and other industrial goods use flexible packaging for cost-effective and protective containment.

  • Insight: This user group is often highly cost-conscious and prioritizes performance and durability above environmental considerations, though this is slowly changing. Demand is closely tied to industrial and agricultural output levels.

  • Trend: The need for safer transportation of hazardous materials and the growth of online sales of industrial parts are supporting steady demand for robust flexible packaging solutions in this sector.

4. Packaging Converters

Packaging converters are specialized firms that purchase films, foils, and adhesives to manufacture finished flexible packaging rolls and sheets for all the above end-users. They are a crucial intermediary and a primary direct customer for adhesive manufacturers.

  • Insight: Converters drive much of the technical innovation in adhesive application. They work closely with adhesive suppliers to develop new lamination structures and improve processing efficiency on their production lines.

  • Trend: Consolidation among packaging converters is creating larger, more sophisticated customers who demand global supply, technical support, and consistent product quality from adhesive suppliers. Their investment in new printing and laminating machinery is also influencing adhesive technology requirements.

5. Others (Personal Care, Pet Food, etc.)

This diverse group includes manufacturers of personal care products, pet food, household products, and other consumer goods not covered in the main categories.

  • Insight: Although fragmented, this end-user segment is highly responsive to consumer trends, such as the demand for natural ingredients in personal care or premiumization in pet food. This drives the need for specialized and often high-value adhesive solutions.

  • Trend: The influence of social media and e-commerce on branding and the “unboxing experience” is leading these companies to invest in higher-quality, more aesthetically pleasing flexible packaging, which relies on high-performance adhesives.

The Adhesive for Flexible Packaging market is best understood through its segmentation landscape. By product type, the shift is toward solvent-free and advanced water-based adhesives, driven by environmental regulations and brand sustainability goals. By application, food packaging dominates, but medical packaging is a high-growth, high-value segment. By end-user, food and beverage manufacturers lead demand, but pharmaceutical companies and packaging converters provide critical technical and innovation momentum.

Read Full Report Here: https://www.24chemicalresearch.com/reports/246670/global-adhesive-for-flexible-packaging-forecast-market-2023-2030-535 

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