Top 10 Companies in the Fuller’s Earth Industry (2025): Market Leaders Driving Sustainable Industrial Solutions

In Business Insights
September 10, 2025

The Global Fuller’s Earth Market was valued at USD 1.02 Billion in 2023 and is projected to reach USD 1.48 Billion by 2030, growing at a Compound Annual Growth Rate (CAGR) of 4.8% during the forecast period (2024–2030). This growth is driven by increasing applications in oil refining, cosmetics, pharmaceuticals, and environmental remediation, along with rising demand for sustainable industrial absorbents.

As industries shift toward eco-friendly solutions and stringent environmental regulations take effect, Fuller’s Earth—a naturally occurring clay with high absorbent properties—has gained prominence. In this blog, we profile the Top 10 Companies in the Fuller’s Earth Industry, highlighting their market strategies, product offerings, and sustainability efforts.


🔟 1. Clariant

Headquarters: Muttenz, Switzerland
Key Offering: Activated Fuller’s Earth, bleaching earth solutions

Clariant is a global leader in specialty chemicals, offering high-performance Fuller’s Earth products for edible oil refining, mineral oil purification, and wastewater treatment. Their proprietary activation technologies enhance the clay’s adsorption efficiency.

Sustainability Initiatives:

  • Closed-loop recycling programs for spent bleaching earth

  • R&D in low-waste activation processes

Download FREE Sample Report:
Fuller’s Earth Market – View in Detailed Research Report


9️⃣ 2. BASF SE

Headquarters: Ludwigshafen, Germany
Key Offering: Industrial-grade Fuller’s Earth, customized adsorbents

BASF supplies high-purity Fuller’s Earth for applications spanning petrochemical refining to cosmetics. Their products are favored for consistent quality and tailored particle size distribution.

Sustainability Initiatives:

  • Carbon-neutral production targets

  • Partnerships for sustainable mining practices


8️⃣ 3. Musim Mas Holdings

Headquarters: Singapore
Key Offering: EcoVert® bleaching clays for palm oil refining

Musim Mas is a key player in Asia’s edible oil sector, providing optimized Fuller’s Earth solutions that reduce energy consumption in oil processing by up to 20% compared to conventional methods.

Sustainability Initiatives:

  • Zero-deforestation clay sourcing policy

  • Water recycling in processing plants


7️⃣ 4. Oil-Dri Corporation of America

Headquarters: Chicago, Illinois, USA
Key Offering: Pure-Flo® bleaching earths, absorbent clays

Oil-Dri dominates the North American market with its vertically integrated operations—from mining to value-added processing. Their products serve 80% of U.S. edible oil refineries.

Sustainability Initiatives:

  • Land rehabilitation programs at mining sites

  • Waste-to-energy projects using spent clay

Download FREE Sample Report:
Fuller’s Earth Market – View in Detailed Research Report


6️⃣ 5. Taiko Group of Companies

Headquarters: Kuala Lumpur, Malaysia
Key Offering: TAIBUX® activated clays, renewable adsorbents

Taiko is Asia’s largest producer of acid-activated bleaching earth, with plants in Malaysia, Indonesia, and Europe. They specialize in high-efficiency clays for biodiesel purification.

Sustainability Initiatives:

  • Solar-powered clay activation facilities

  • Biodegradable packaging initiatives


5️⃣ 6. AMCOL (Minerals Technologies Inc.)

Headquarters: Hoffman Estates, Illinois, USA
Key Offering: Colloid 911™ engineered clays, bleaching compounds

AMCOL’s Fuller’s Earth products are widely used in automotive, foundry, and environmental applications. Their proprietary micronization technology enhances absorption capacity by 30-40%.

Sustainability Initiatives:

  • Zero liquid discharge manufacturing

  • Carbon footprint reduction roadmap


4️⃣ 7. Ashapura Group

Headquarters: Mumbai, India
Key Offering: Natural and activated Fuller’s Earth grades

India’s largest bentonite and Fuller’s Earth producer, Ashapura serves 75+ countries with specialized products for PUR/PIR foam manufacturing and wine clarification.

Sustainability Initiatives:

  • Women-led artisanal mining cooperatives

  • AI-based resource optimization


3️⃣ 8. S&B Industrial Minerals

Headquarters: Athens, Greece
Key Offering: EUROCLA© catalytic bleaching clays

S&B leads Europe’s Fuller’s Earth market with advanced products for transformer oil regeneration and biofuel processing. Their R&D focuses on lowering activation temperatures.

Sustainability Initiatives:

  • 30% reduction in acid usage in activation

  • ISO 14001-certified operations


2️⃣ 9. 20 Microns Limited

Headquarters: Vadodara, India
Key Offering: Nanoclays, high-purity Fuller’s Earth

20 Microns specializes in nano-engineered clay additives that enhance performance in polymer composites and specialty coatings—a fast-growing Fuller’s Earth application.

Sustainability Initiatives:

  • Plastic waste reduction using clay additives

  • Renewable energy-powered plants


1️⃣ 10. PT Tunasinti Bhaktimakmur

Headquarters: Jakarta, Indonesia
Key Offering: Tropical bleaching clays, RBD palm oil solutions

This Indonesian manufacturer supplies cost-effective Fuller’s Earth blends optimized for Southeast Asia’s palm oil industry, with increasing exports to Africa and South America.

Sustainability Initiatives:

  • Reforestation partnerships near mining sites

  • Traceability systems for ethical sourcing

Get Full Report Here:
Fuller’s Earth Market – View in Detailed Research Report


🌍 Market Outlook: Greener Solutions Drive Fuller’s Earth Innovations

The Fuller’s Earth industry is evolving beyond traditional applications, with nanoclays, eco-friendly activation methods, and circular economy models reshaping the competitive landscape.

📈 Key Growth Drivers:

  • 50% increase in biodiesel production (2020-2030) requiring purification clays

  • Stricter limits on oil content in industrial wastewater (EPA/ EU regulations)

  • Cosmetics demand for natural absorbents growing at 7.2% CAGR

  • Automotive lightweighting fueling nanoclay composite adoption

Get Full Report Here:
Fuller’s Earth Market – View in Detailed Research Report

These market leaders aren’t just supplying clay—they’re engineering sustainable material solutions for a cleaner industrial future.